HONOURABLE MENTION (NON CONDO SHOW)
EMALIN, MEANS OF REPRODUCTION. GROUP EXHIBITION OF ARTIST MERCHANDISE CO ORGANISED BY STANISLAVA KOVALCIKOVA AND JEPPE UGELVIG.
This one isn’t strictly Condo - I got it confused with Emalin’s (also very good) showcase with Peter Freeman, Inc. - but it’s getting an honourable mention because I liked it so much, and if you’re exploring Condo it’s very nearby. You should check both out, but this one especially!
TEXT AS TEXTURE BABYYYY. Pierre D’Alancaissez gave this 2 stars over at petit poi, saying it turns “critique itself into a commodity” but I think this is actually its strongest area. The whole point of this show is that capitalism and industry can sell anything to anybody, and indeed it does. There’s a lot of formal juxtaposition (CDs, beer boxes, vending machine panties) going on that succeeds at being both aesthetically and narratively interesting; the logo-isms here are sophisticated rebukes to the soft, everpresent tyranny of the Instagram infographic, the tube advert, the classroom poster. What makes it feel so right for Condo is that the format already foregrounds circulation and context. Galleries swap space because hosting already has the structure of a transaction: space, attention, footfall, cachet. This is just its logical conclusion.