What questions do you tend to ask yourself before committing to a new project?
”The first thing I ask myself is whether the work truly moves me. If I feel a strongconnection, I start imagining how it could inhabit the Berlin space, how the artist’s language might engage with the character, history, and ambiance of the building. I also consider whether the work addresses something urgent or overlooked. At the same time, I think about how it will resonate with my audience and clients, ensuring the project is both meaningful and sustainable. Finally, I reflect on what I can offer the artist in return, whether the environment I create will genuinely support their development and not just display their work. When all these elements come together, I know it is a project worth pursuing.
My upcoming show with Isabel Muñoz-Newsome embodies this perfectly. Her sensual paintings capture both the intensity of the subject and her personal response. She weaves depth and feeling into her work, creating pieces that are intimate, troubling, and pleasurable. Her exploration of materiality, emotion, and mystery makes her work a powerful and fitting presence in the Berlin space, inviting an intimate dialogue between body, paint, and environment.”